The 401st Blow :: Thoughts On Media

How Not To Run A Modern Business

Posted in Technology by Noah Harlan on November 24, 2010

I wear contacts and recently I had to refill my prescription. I looked at the options online and soon came to the conclusion that the best value for my brand could be found at 1-800-Contacts. I placed my order and then they have to confirm your prescription (which seems a little random, I mean are there lots of people abusing contact lens prescriptions? But I digress). To confirm the prescription you can either provide them with your doctor’s information and they’ll contact the doctor in the next day or so, email them your prescription (PDF, JPEG, TIFF, BMP) or send them the prescription by fax (fax!).

I took a photo of my prescription with my iPhone and then emailed that file to them. A few hours later I got the following response:

Dear Noah,

Thank you for taking the time to send us your prescription! Unfortunately, I wasn’t able to view it in the format it was sent in, I am very sorry for the inconvenience. Is there anyway you can resend it as an attachment in PDF, JPEG, BMP or TIFF format? If it is any easier, you can fax it to 1-800-875-9851. I also want to let you know that we have a hard time receiving items sent by apple computers. In the meantime, we will continue to verify your prescription with [REDACTED]. Our verification process can take eight business hours and we will contact you if there are any problems. If you have any questions or concerns, feel free to reply to this email or call us anytime at 1-800-266-8228.

Have a wonderful day!



1800 CONTACTS Rx Specialist
Phone: 1-800 CONTACTS (1-800-266-8228)
Mail: 51 West Center Street
Orem, UT 84057

Let me pull the key sentence out:

“I also want to let you know that we have a hard time receiving items sent by apple computers.”

You might want to get that looked at seeing has how you run a major website.

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